Why We Use Advanced Call Tracking with CallRail
One of the most important leads we measure are phone calls. Although we always set up campaigns with standard phone call tracking from the beginning, we also offer advanced Call Tracking through integration with CallRail, an advanced Call Tracking software & platform and widely considered the leader in call tracking.
Top 5 things to consider when Choosing a WordPress theme
Finding a theme that suits your site’s purpose is the first thing we need to look at. What do you want your user experience to be? Is your site aimed at getting and converting leads or is it showcase of your work? Once you have worked out how your site will function using specific keywords in the theme store search bar will narrow it down to themes that have been made for that purpose. For example if we are creating a website for an insurance Broker searching keywords such as “Finance Theme” or “Insurance Theme” will bring up themes that have been made for this purpose. These themes will likely come will all sorts of plugins and editors, some of our favorite editors to recommend are Elementor, WP Bakery and Gutenberge. These can be really helpful especially when it comes to the next tip – Responsiveness
How and Why to Blog: Strategy & Tips for Business Blogs
I often get asked ‘what can I do to boost the SEO of my website?’ Or ‘how can I rank for our main industry keywords?’
For a business lead generation website, the answer is simple: create more content.
Creating more content really means blogging. Sure, you can make more service pages and other landing pages. You can even make more content about specific areas you serve to hit those keywords or create more content specific to your company’s culture, values and team. However, the most impact will probably come from the blogs you write.
What to Do After You Launch Your New Business Website?
This article is to give you a quick overview of next steps to take to marketing your new business website after launching
Checklist to Launch New WordPress Website to Live
This article is to help you easily launch your WordPress website that has been developed on a staging site to your live url.
It’s something that seems like it might be overly technical but with some helpful tools and tips, it’s pretty straightforward.
The 4 Essential Google Ads Components
We’ve decided to focus on becoming experts in Google Ads because we believe they are the best PPC and Paid Search Marketing Platform on the market. Google Ads is robust, flexible and targeted. Set your business up for online success with Google Ads Marketing.
Why Use Google Ads for Your Business?
We’ve decided to focus on becoming experts in Google Ads because we believe they are the best PPC and Paid Search Marketing Platform on the market. Google Ads is robust, flexible and targeted. Set your business up for online success with Google Ads Marketing.
SEM Resources
Search Engine Marketing (SEM) is the use of search engines to increase visibility and clicks to your website and online marketing platforms. Find out more in this guide to the fundamentals.
5 Website Marketing Tips for COVID-19 (with examples)
Here are some ideas for dealing with COVID-19 that are working for some of our clients: 5 Website Marketing Tips for COVID-19 (with examples)
Tracking Button Click Conversions for Google Ads
Below I offer a step-by-step process for setting up conversion events in Google Ads & Analytics – specifically element (button) clicks. Why button clicks? They’re
Should I join BNI? (Candid Case Study with Numbers)
Article updated on September 21st, 2020 with new numbers. Find out about my experience with joining a new chapter of BNI in North Vancouver. Told
Mulgrave School Workshop – Digital Marketing for Young Entrepreneurs
On Tuesday May 28th, 2019, I was invited to do a digital marketing workshop to the Centre for Young Entrepreneurs and Changemakers at Mulgrave School in West Vancouver. Explore the slides and resources…
The GOSAM Framework for Digital Marketing
Are you interested to know the difference between SEM and SEO?
Also, what their different roles are in driving traffic to your website?
Well, you’re in luck and in the right place…
Free SEO Report for your Website
Are you interested in getting a free SEO analysis and one-page SEO report for your website? If so, you’re in the right place.
What’s the Difference between SEM and SEO?
Are you interested to know the difference between SEM and SEO?
Also, what their different roles are in driving traffic to your website?
Well, you’re in luck and in the right place…
What is SEM? Search Engine Marketing Fundamentals
Search Engine Marketing (SEM) is the use of search engines to increase visibility and clicks to your website and online marketing platforms. Find out more in this guide to the fundamentals.
The Ultimate Content Marketing Guide
Our guide provides a framework to help small and medium businesses establish a strategic approach to their content marketing.
8 Fast & Easy Tips for SEO Writing in 2019
We provide content that has form and function. The most beautiful, engaging, scintillating and informative piece of content is no good to your business if the right customers aren’t reading it.
Can Your Business Benefit from YouTube Content Marketing?
YouTube is a powerful video search engine (in fact it’s the largest search engine behind google with 3 billion searches a month). Find out if you should be doing YouTube content marketing in this article.
What are Backlinks? The 5 Best Link Building Strategies
In this article, we bring you invaluable info on backlinks and why they are critical to SEO success. We also offer you the 5 best link building strategies for 2019.