The North Shore Digital’s Client Charter
1. Regular Communication
Maintain clear communication via email and watch any video explanations we send to you. Please be proactive in accepting or scheduling meetings with our team. Meetings foster transparency and alignment and are used to discuss campaign performance, results, and upcoming strategies. For our full-service marketing clients, meeting each month is highly recommended.
2. Access to Online Platforms & Resources
Please ensure that we have access to platforms such as your website, Google Analytics, Google Ads and branding materials, such as logos, images, and videos needed to execute campaigns effectively.
3. Clearly Defined Goals
Please provide well-defined goals and objectives for your campaigns. These goals will guide strategies and efforts.
4. Timely Feedback
Important updates, feedback, and decisions should be communicated in a clear, organized, and timely manner. Timely feedback helps us make necessary adjustments in a timely manner.
5. Budget Alignment
Please allocate a realistic budget that aligns with your goals. Adequate funding ensures that we can implement effective strategies without constraints.
6. Realistic Expectations
Please have realistic expectations about the outcomes of your digital marketing efforts. Results might take time and may vary based on the industry and competition.
7. Prompt Approvals
Approvals for campaign materials, content, and strategies should be given promptly. Delays in approvals can hinder timelines.
8. Trust and Autonomy
Please trust our expertise and allow us autonomy to make strategic decisions. Micromanaging can hinder creativity and efficiency.
9. Openness to Suggestions
Please be open to considering our recommendations and suggestions based on our expertise. Collaboration leads to more effective strategies.
10. Payment Method
Please ensure we have an up-to-date payment method on record. Credit cards often expire and this leads to the pausing of Google Ads campaigns and wasted time.