If you’ve been in a haunted house before then you must have felt terrified, anxious, uncomfortable, nauseous, overwhelmed, and eager to find the nearest exit – these emotions are sometimes what users experience when they visit a website for the first time. Thus, we will call this a Haunted House User Experience.
What to do after you’ve published a blog? Don’t just sit there and expect traffic to come flooding in… Go promote it with this 15 minute checklist.
For a business lead generation website, the answer is simple: create more content.
Creating more content really means blogging. Sure, you can make more service pages and other landing pages. You can even make more content about specific areas you serve to hit those keywords or create more content specific to your company’s culture, values and team. However, the most impact will probably come from the blogs you write.
Finding a theme that suits your site’s purpose is the first thing we need to look at. What do you want your user experience to be? Is your site aimed at getting and converting leads or is it showcase of your work? Once you have worked out how your site will function using specific keywords in the theme store search bar will narrow it down to themes that have been made for that purpose. For example if we are creating a website for an insurance Broker searching keywords such as “Finance Theme” or “Insurance Theme” will bring up themes that have been made for this purpose. These themes will likely come will all sorts of plugins and editors, some of our favorite editors to recommend are Elementor, WP Bakery and Gutenberge. These can be really helpful especially when it comes to the next tip – Responsiveness
I often get asked ‘what can I do to boost the SEO of my website?’ Or ‘how can I rank for our main industry keywords?’
For a business lead generation website, the answer is simple: create more content.
Creating more content really means blogging. Sure, you can make more service pages and other landing pages. You can even make more content about specific areas you serve to hit those keywords or create more content specific to your company’s culture, values and team. However, the most impact will probably come from the blogs you write.
This article is to give you a quick overview of next steps to take to marketing your new business website after launching
Here are some ideas for dealing with COVID-19 that are working for some of our clients: 5 Website Marketing Tips for COVID-19 (with examples)
