PROVEN RESULTS
1 million+ revenues
through website in peak months
715 QUALIFIED LEEDS
in 17 months (Dec 2024-Apr 2026)
$107 average cost
per qualified lead
The Facts
Building Community, One Landscape at a Time
The Great Canadian Landscaping Company was founded in North Vancouver in 2000. They celebrated their 25th anniversary in 2025.
Over a 6+ year partnership, North Shore Digital helped transform GCLC’s digital presence into a high-performing marketing system focused on:
- qualified lead generation
- local SEO dominance
- conversion tracking
- Google Ads optimization
- website performance
- reporting and analytics
The result was a scalable digital ecosystem that consistently generated hundreds of inquiries per year and contributed to peak months exceeding $1 million in revenue.
Platinum Winner of North Shore News Readers Choice Award for Best Landscaping Company for 6 consecutive years, 2019-2024
Chris O'Donohue
“Andrew and his team truly understand all things digital. We have been working with them since mid 2019 and they have provided proven results. Thanks again for all you do.”
Office Locations
Phone Number
Services
Landscape design, installation and maintenance for residential and construction, snow and ice management, landscaping services like carpentry, hardscape and softscape installation, lighting and irrigation
Service Areas
The Lower Mainland and the sea-to-sky corridor including Squamish, Whistler, the Sunshine Coast and Gulf Islands
THE MISSION
Chris originally partnered with North Shore Digital in 2019 looking for a trusted local team to help support GCLC’s digital marketing efforts, including website updates, Google Ads, SEO, and online strategy.
As the relationship grew and results continued to improve, the partnership evolved into a long-term digital growth collaboration. Over more than six years, North Shore Digital helped GCLC expand its online presence through two major website rebuilds, multi-location SEO campaigns, advanced lead tracking and reporting systems, Google Ads management, content marketing, and ongoing website support across multiple domains.
Today, GCLC’s digital presence has evolved into a scalable lead generation system that supports multiple divisions, service areas, and continued growth across Metro Vancouver and the Sea-to-Sky corridor.
SEO & LOCAL SEARCH GROWTH
Landscaper Marketing helped GCLC establish strong visibility across highly competitive landscaping markets throughout British Columbia.
Results included:
- growth from 165 ranking keywords to 397 ranking keywords
- 34 keywords ranking in Google positions 1–3
- A+ SEO and GEO (Generative Engine Optimization) website score for gclc.ca
- strong backlink authority with 652 backlinks and 191 referring domains
High-Performing Regional SEO Assets
North Shore Digital also developed and optimized regional keyword domains, including:
- squamishlandscaping.ca → #1 for “Squamish Landscaping”
- westvancouverlandscaping.ca → #1 for “West Vancouver Landscaping”
- whistlerlandscapes.ca → #2 for “Whistler Landscaping”
This location-focused SEO strategy helped GCLC dominate search visibility across multiple service areas.
ADVANCED LEAD TRACKING & ATTRIBUTION
Beyond generating inquiries, North Shore Digital implemented systems to improve lead quality tracking and attribution.
This included website conversion tracking, call tracking, first-time caller reporting, source attribution, qualified lead reporting (LQ system), custom analytics dashboards
For example, in April 2026:
- 169 total inquiries were tracked
- 45 were qualified as real leads: they fit the target job revenue size, service type and service area)
The focus shifted from simply increasing inquiry volume to improving the quality and profitability of incoming leads.
THE STRATEGIES
1
Dominate regional Google search rankings
for high-value landscaping keywords across core service areas.
2
Implement advanced lead tracking, reporting, and attribution to measure ROI and improve lead quality.
3
Build a multi-channel digital marketing system to increase visibility, leads, and long-term growth.
KEY SERVICES
THE TRANSFORMATION
Over more than six years of collaboration, GCLC’s digital presence evolved from a standard company website into a scalable lead generation system supporting multiple divisions, locations, and service categories.
Today, the company benefits from strong regional search visibility, consistent inbound lead generation, advanced attribution tracking, high-performing ads campaigns, authoritative SEO assets, modern website infrastructure, ongoing analytics and optimization
The digital ecosystem built through this partnership now supports continued growth across Metro Vancouver and the Sea-to-Sky corridor.
